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7 Strategies to Mitigate Summer Melt: A More Intentional Path from Admit to Arrival Key Takeaways
An effective melt strategy is omnichannel, combining email, text, portals, phone outreach, direct mail, and digital reminders in a coordinated way. The goal is relevance, consistency, and responsiveness.
How to Evaluate Ed Tech Tools for Enrollment
With so many ed tech tools available, it’s easy to lose sight of what truly drives enrollment progress. Liaison helps institutions evaluate and implement technology that supports long-term strategy.
How to Move From Signals to Strategy in Graduate Enrollment Management
Despite uncertainty, the future of graduate enrollment is bright, especially as new professionals bring fresh perspectives, and experienced leaders remain committed to mentoring and collaboration.
From Demo to Decision: What to Ask Potential Ed Tech Partners
Too often, demos focus on capabilities in isolation. But technology doesn’t operate in a vacuum; it functions within an ecosystem of platforms, people, and priorities.
Lessons From Higher Education On Leading Through Uncertainty
Strong enrollment leaders ground decisions in greater institutional priorities rather than temporary fluctuations. That discipline is a hallmark of long-term leadership and increasingly essential in the future of higher education.
6 Drive-to-Apply Strategies That Actually Work
Digital campaigns are essential in higher education, but physical mail still has outsized emotional impact, especially when it feels tailored and high value.
What It Really Means to Be “Future-Ready” in Ed Tech
To be future-ready is to embrace a mindset defined by adaptability, clarity, and collaboration, rather than a focus on checking boxes.
How to Operate Your Enrollment Strategy Like an Orchestra
A student interacting with admissions, financial aid, and advising should experience a coherent journey. When it feels disjointed, yield and retention suffer.
One Month to Go! Charting the Course Forward at experience: LIAISON | Baltimore
If your role involves admissions, enrollment management, recruitment marketing, CRM, operations, IT, institutional strategy, or student success, you’ll find sessions designed to help you make progress.
What Future-Ready Really Looks Like in Higher Ed Tech
Technology alone doesn’t make an institution future-ready. The mindset behind how it’s chosen, connected, and evolved does.
What the Rise of AI in College Admissions Means for Equity and Empathy
Predictive analytics in higher education proves powerful. When used responsibly, data models can identify emerging risks long before traditional red flags appear.
How to Invest in Enrollment Technology That Actually Delivers
The right enrollment technology is a valuable institutional risk management that can help prevent melt and improve yield.