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Graduate Enrollment Marketing: Why Multi-Channel Outreach Works Like Teaching
Omni-channel campaigns don’t rely on just one mode of outreach. They integrate multiple channels—email, digital ads, SMS, social media, landing pages, webinars, phone calls, even direct mail.
AI Adoption in Education: A New Era for Undergraduate Programs
From enhancing administrative efficiency to revolutionizing recruitment strategies, AI offers unparalleled opportunities for undergraduate programs to create personalized and impactful educational experiences.
Ready to Work and Play? Join Us in San Antonio for experience: LIAISON 2025
Whether you’re refining your enrollment strategy, student success programs, or technology, you’ll find the resources and relationships to ignite the success of future generations and drive lasting impact.
Empowering Higher Education Administration With AI-Driven Tools
Artificial intelligence is a powerful solution for higher education administration because it enables personalized advising, proactive learning interventions, and improved recruitment and retention.
Golden Gateways: Key Takeaways from the 2025 NAGAP Conference
This year’s Summit was marked by discussions about how to face challenges that could reshape the way graduate enrollment happens across all types of institutions.
Webinar On Demand: Integrating Planning and Strategy Across the Institution
The first in a two-part series called Top 10 Strategies in the New Enrollment Paradigm, this session explores groundbreaking strategies for thriving in the “new enrollment paradigm.”
From Data to Decisions: How AI Empowers Enrollment Counselors
AI can evaluate student data to pinpoint high-priority prospects, allowing counselors to manage their time effectively.
Webinar On Demand: Liaison Search—Communicating to an Enrollment Funnel of One
Liaison Search uses AI-informed data analytics to help you find the right potential students and then deploy advanced strategies to engage with each of them on an individual level.
AI-Driven Decision Making: Empowering Higher Ed Leaders to Thrive
With real-time, data-informed insights, directors of higher education can make confident, strategic choices that align with institutional priorities and drive long-term success.
A Timely Conversation: How to Use AI and Advanced Analytics to Identify and Support At-Risk Students
Daytona State College leveraged Liaison’s TargetX CRM and Liaison Othot, an AI-powered analytics platform, to better understand student risk factors, target interventions, and achieve measurable improvements in retention and persistence.
AI and Student Recruitment: Bridging Technology and Human Connection
Personalization is no longer a luxury—it’s an expectation. AI enables enrollment marketers to deliver individualized experiences to potential students.
On-Demand Webinar: Analytics in Action—How to Optimize Aid Allocation and Make Data-Driven Decisions
Liaison Othot helped Western Connecticut State University lower its discount rate from 34% to 32% and increase net tuition revenue by over $2 million.