Latest Content
Data Readiness Checklist for Predictive AI in Higher Education (Infographic)
This data readiness checklist outlines the questions higher ed leaders should ask and how to prepare for using predictive analytics on campus.
How Should Higher Education Teams Adopt AI Into Their Staffing Processes?
Embracing AI implementation in education can optimize staffing processes and enhance efficiency. Here are some ways to use AI in staffing.
Empowering Student Success: A Transformative Partnership at the California State University
Liaison and the CSU’s partnership enhances student success and transfer student admissions with tools like Transfer Planner.
The Importance of Variable Print When Marketing a College or University
Traditional marketing methods like direct mail and variable print continue to play a crucial role in higher ed marketing campaigns.
FAFSA Lessons Learned: How to Prepare for Better Outcomes This Year
After a tumultuous year in the higher ed financial aid world, colleges are hoping things go smoother with the rollout of the 2025-26 FAFSA.
Honoring Veterans, Past and Present
Liaison celebrates Veteran's Day 2023 by showcasing veterans, past and present, who are nearest to our hearts.
New Liaison Survey Exposes Troubling Missed Opportunities in Higher Ed’s AI Strategy
The higher education landscape has never been more competitive. Colleges now close at a rate of one per week.
How Pacific Lutheran University Streamlined Its Admissions Process by Making It Paperless
For Catherine Chan, director of graduate admission at Pacific Lutheran University, the objective was clear: streamline the University’s admissions process and make it paperless.
Tap into the Power of Alumni Engagement to Build Your Enrollment Pipeline
Every day, enrollment leaders ask themselves: What untapped resources can we leverage to attract and retain students who will contribute to campus culture and achieve their academic objectives?
Update from Mollie Ballaro on How to Navigate the ISIR Delay
Facing delays in FAFSA processing, educational institutions are innovating and communicating effectively to support students and ensure stability.
3 Ways to Adapt to the Supreme Court Ruling on Affirmative Action
In response to the recent SCOTUS decision on affirmative action, higher education must adapt to maintain diversity and inclusivity while ensuring compliance.
The Power of Holistic Review in Graduate Education
Holistic review, a mission-aligned admissions process, is gaining significant traction in higher education—especially in graduate admissions.


















