Blog

We dive deep into the latest trends, share expert advice, and provide insightful commentary on a range of topics. Whether you're looking for practical tips, innovative ideas, or in-depth analysis, our blog is your go-to source for information and inspiration.

Latest Content

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Data Readiness Checklist for Predictive AI in Higher Education (Infographic)

This data readiness checklist outlines the questions higher ed leaders should ask and how to prepare for using predictive analytics on campus.

November 18, 2024

1 min read

By Liaison

Ethical AI for Higher Ed

How Should Higher Education Teams Adopt AI Into Their Staffing Processes?

Embracing AI implementation in education can optimize staffing processes and enhance efficiency. Here are some ways to use AI in staffing.

November 18, 2024

0 min read

By Liaison

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Empowering Student Success: A Transformative Partnership at the California State University

Liaison and the CSU’s partnership enhances student success and transfer student admissions with tools like Transfer Planner.

November 18, 2024

6 min read

By Liaison

The Importance of Variable Print When Marketing a College or University

The Importance of Variable Print When Marketing a College or University

Traditional marketing methods like direct mail and variable print continue to play a crucial role in higher ed marketing campaigns.

November 18, 2024

3 min read

By

FAFSA Lessons Learned- How to Prepare for Better Outcomes This Year

FAFSA Lessons Learned: How to Prepare for Better Outcomes This Year

After a tumultuous year in the higher ed financial aid world, colleges are hoping things go smoother with the rollout of the 2025-26 FAFSA.

November 18, 2024

4 min read

By Mollie Ballaro

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Honoring Veterans, Past and Present

Liaison celebrates Veteran's Day 2023 by showcasing veterans, past and present, who are nearest to our hearts.

November 18, 2024

1 min read

By Liaison

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New Liaison Survey Exposes Troubling Missed Opportunities in Higher Ed’s AI Strategy

The higher education landscape has never been more competitive. Colleges now close at a rate of one per week.

October 10, 2024

3 min read

By Liaison

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How Pacific Lutheran University Streamlined Its Admissions Process by Making It Paperless

For Catherine Chan, director of graduate admission at Pacific Lutheran University, the objective was clear: streamline the University’s admissions process and make it paperless.

May 14, 2024

5 min read

By Liaison

Alumni sharing their educational journeys

Tap into the Power of Alumni Engagement to Build Your Enrollment Pipeline

Every day, enrollment leaders ask themselves: What untapped resources can we leverage to attract and retain students who will contribute to campus culture and achieve their academic objectives?

May 9, 2024

5 min read

By Liaison

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Update from Mollie Ballaro on How to Navigate the ISIR Delay

Facing delays in FAFSA processing, educational institutions are innovating and communicating effectively to support students and ensure stability.

May 9, 2024

5 min read

By Mollie Ballaro

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3 Ways to Adapt to the Supreme Court Ruling on Affirmative Action

In response to the recent SCOTUS decision on affirmative action, higher education must adapt to maintain diversity and inclusivity while ensuring compliance.

May 9, 2024

0 min read

By Steve Taylor

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The Power of Holistic Review in Graduate Education

Holistic review, a mission-aligned admissions process, is gaining significant traction in higher education—especially in graduate admissions.

May 9, 2024

5 min read

By Liaison