Blog

We dive deep into the latest trends, share expert advice, and provide insightful commentary on a range of topics. Whether you're looking for practical tips, innovative ideas, or in-depth analysis, our blog is your go-to source for information and inspiration.

Latest in Blog:

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Honoring Veterans, Past and Present

Liaison celebrates Veteran's Day 2023 by showcasing veterans, past and present, who are nearest to our hearts.

November 18, 2024

1 min read

Liaison

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New Liaison Survey Exposes Troubling Missed Opportunities in Higher Ed’s AI Strategy

The higher education landscape has never been more competitive. Colleges now close at a rate of one per week.

October 10, 2024

3 min read

Liaison

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Tap into the Power of Alumni to Build Your Enrollment Pipeline

For Catherine Chan, director of graduate admission at Pacific Lutheran University, the objective was clear: streamline the University’s admissions process and make it paperless.

May 14, 2024

5 min read

Liaison

Alumni sharing their educational journeys

Tap into the Power of Alumni to Build Your Enrollment Pipeline

Every day, enrollment leaders ask themselves: What untapped resources can we leverage to attract and retain students who will contribute to campus culture and achieve their academic objectives?

May 9, 2024

5 min read

Liaison

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Update from Mollie Ballaro on How to Navigate the ISIR Delay

Facing delays in FAFSA processing, educational institutions are innovating and communicating effectively to support students and ensure stability.

May 9, 2024

5 min read

Mollie Ballaro

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3 Ways to Adapt to the Supreme Court Ruling on Affirmative Action

In response to the recent SCOTUS decision on affirmative action, higher education must adapt to maintain diversity and inclusivity while ensuring compliance.

May 9, 2024

0 min read

Steve Taylor

Blocks on a red background that read: Why?

Relationship Building in Student Recruitment: Leveraging your WHY

Highlighting the 'Why' in higher education marketing connects deeply with prospective students, fostering relationships based on shared values.

May 9, 2024

7 min read

Liaison

Students in a classroom

The Power of Holistic Review in Graduate Education

Holistic review, a mission-aligned admissions process, is gaining significant traction in higher education—especially in graduate admissions.

May 9, 2024

5 min read

Liaison

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Ready. Set. Yield.

St. Cloud State Streamlines Admissions and Boosts Enrollments with Enrollment Marketing Overall Since Before the Pandemic.

May 9, 2024

5 min read

Liaison

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Adapting to Email Changes Coming this February

In the ever-changing digital world, schools will face new challenges due to upcoming changes in popular email platforms like Yahoo and Google Mail.

May 9, 2024

3 min read

Liaison

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Leveraging Advanced Analytics and AI for Holistic Admissions in Higher Education

In higher education, admissions processes have become the focal point for institutions facing challenges, some anticipated like the demographic cliff, and others, like COVID, unforeseen.

May 9, 2024

7 min read

Andy Hannah

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What it Means to Be Data-Informed in Strategic Enrollment Management

In today’s world of strategic enrollment management, traditional strategies have long resembled traditional marketing tactics.

May 9, 2024

7 min read

Liaison