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We dive deep into the latest trends, share expert advice, and provide insightful commentary on a range of topics. Whether you're looking for practical tips, innovative ideas, or in-depth analysis, our blog is your go-to source for information and inspiration.

Latest in Blog:

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Relationship Building in Student Recruitment: Leveraging your WHY

Highlighting the 'Why' in higher education marketing connects deeply with prospective students, fostering relationships based on shared values.

May 9, 2024

7 min read

Liaison

Students in a classroom

The Power of Holistic Review in Graduate Education

Holistic review, a mission-aligned admissions process, is gaining significant traction in higher education—especially in graduate admissions.

May 9, 2024

5 min read

Liaison

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Ready. Set. Yield.

St. Cloud State Streamlines Admissions and Boosts Enrollments with Enrollment Marketing Overall Since Before the Pandemic.

May 9, 2024

5 min read

Liaison

Inbound Strategy Blog Header

Adapting to Email Changes Coming this February

In the ever-changing digital world, schools will face new challenges due to upcoming changes in popular email platforms like Yahoo and Google Mail.

May 9, 2024

3 min read

Liaison

Happy group of students

Leveraging Advanced Analytics and AI for Holistic Admissions in Higher Education

In higher education, admissions processes have become the focal point for institutions facing challenges, some anticipated like the demographic cliff, and others, like COVID, unforeseen.

May 9, 2024

7 min read

Andy Hannah

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What it Means to Be Data-Informed in Strategic Enrollment Management

In today’s world of strategic enrollment management, traditional strategies have long resembled traditional marketing tactics.

May 9, 2024

7 min read

Liaison

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A Day in the Life of Student Success With AI

The most valuable resource in Student Affairs is the staff who have dedicated their time and talent to supporting student success.

May 9, 2024

5 min read

Liaison

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Ethical Considerations for AI in Higher Education: Ensuring Fairness and Transparency

As we step into 2024, the pervasive influence of AI is increasingly evident in nearly every aspect of our daily lives.

May 9, 2024

7 min read

Andy Hannah

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Overlooked No More 5 Must-Know African American Pioneers in Higher Education

African Americans played pivotal roles in shaping America’s higher education system.

May 8, 2024

5 min read

Liaison