By aligning content with real-time online search trends, MyLiaison is designed to attract and engage with students on topics they are genuinely interested in. It addresses enrollment challenges by helping prospective students understand the value of education in achieving their career goals and encouraging them to take the next step by applying to programs, thereby driving enrollment and supporting the broader education sector.
This approach has the added benefit of elevating Liaison’s CAS (Centralized Application Service) clients through enhanced brand recognition, strong lead generation, and the ability for individuals to apply to participating programs with just one click.