Digital print is still a vital component in the graduate market. Are your print strategies helping drive your ideal enrollment goals? During out latest webinar, we reviewed how to improve response and yield with digital print in a complete multi-channel campaign using:
• Dynamic, personalized print mailed within 24-hours of an inquiry
• Multi-channel campaigns integrating digital, phone, and print outreach
• Compelling calls-to-action
• Requalification techniques for greater yield
The webinar included an in-depth conversation with David Cotter, Assistant Dean, Graduate Affairs at Boston University College of Communication about his recent successful implementation of digital print.