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Highlights from Higher Ed: Free College, Alternatives to College and Missed Enrollment Goals

Most Americans favor free college, but opinions vary by age, race and politics Nearly two-thirds (63%) of U.S. adults surveyed in January said they favor making tuition at public colleges and universities free for all American students. Support for the idea is particularly high among Read More

Tips to Finetune Your Focus on Graduate Education at the WAGS Annual Meeting

Thanks to a unique convergence of forces — including a robust job market, increased competition from new programs and fewer international applications — graduate education is at a crossroads. Does your institution have a clear view of the journey ahead and know which way to Read More

Does It Make the Boat Go Faster? Tips on Winning the Admissions Race

One of the guest speakers at the 2019 Liaison User Conference in Boston was Tony Wynne, who at the time served as director of the Veterinary Medical College Application Service (VMCAS™) and director of admissions and recruitment affairs at the Association of American Veterinary Medical Read More

How New Technology Improves the Enrollment Experience: CSGS Food for Thought

Our increasingly interconnected world is opening up new possibilities for students and graduate schools alike — but with these changes come unprecedented challenges. While there’s no denying that shifting demographics are reshaping the admissions landscape at southern graduate schools, it’s also true that emerging technologies Read More

Flashpoint: Engineering education not immune to international enrollment crisis

Originally published in the Tribune-Star By Craig G. Downing, Ph.D, associate dean of lifelong learning, department head and professor of engineering management at Rose-Hulman Institute of Technology and chair of Liaison’s EngineeringCAS Advisory Board As an international application and enrollment crisis continues to sweep higher Read More

6 Reasons Why Admissions Offices Are Falling in Love with Print (Again)

Contrary to what you may have heard in the early days of the digital revolution, print is not dead. In fact, the widespread implementation of digitally powered omni-channel communications strategies by college admissions offices has made print marketing collateral more relevant than ever. Customized print Read More

Highlights from Higher Ed: Increasing International Numbers at Grad Schools, “Underemployed” Graduates and More Aggressive Recruiting

International applications and first-time enrollments rose at U.S. graduate schools After two years of declining international applications and relatively flat new international enrollments, U.S graduate schools reported increases in both categories last fall. According to data released by the Council of Graduate Schools (CGS), the Read More

Four Tips to Develop a More Effective Drive-To-Apply Strategy

There is a shift happening in higher education. Between the changes made to the NACAC Code of Ethics and national college enrollment down for the eighth straight year, full-funnel student recruitment is more challenging than ever. High school guidance counselors and parents of prospective students Read More

Higher Ed by the Numbers

The best way to view current trends in the most meaningful context is to compare them with past developments and future expectations. In this edition of Higher Ed by the Numbers, we’re looking back — and looking ahead — to gain deeper insights into current Read More

Highlights from Higher Ed: Admission Rates, STEM Designations for MBA Programs and Trustee Worries

80% of lower-ranked “top 50” MBA programs increased their acceptance rate Twenty of the 25 schools in the lower half of one “top 50” MBA-program ranking increased their acceptance rates in 2019, compared with 22 of the schools ranked in the top half. Michigan State Read More