Build Better, More Diverse Classes with Liaison’s Prospect-to-Alumni Ecosystem
Liaison’s Total Enrollment approach brings together your institution’s existing and Liaison-provided software and services to manage your students’ journeys and strengthen your teams’ focus on learning and community
Liaison's Total Enrollment approach creates a customizable, easy-to-implement roadmap that:
Improves student search strategies and personalized engagement
Simplifies application and decision processes
Informs financial aid awards
Delivers student retention predictions and prescriptions
Trusted by Over 1,200 Institutions Globally
Liaison's Total Enrollment approach streamlines the student lifecycle from start to finish. Here’s how:
Liaison’s Total Enrollment approach brings together the strongest products to build powerful connections with software and service providers. Whether you’re seeking a comprehensive solution or components that work with existing technologies, Total Enrollment helps you focus on the student experience to increase enrollment and improve success.
Intelligent Names: Eliminate Guesswork and Find the Best-Fit Students for Your Campus
Finding best-fit students that align with your campus culture can increase ROI by up to five times. Liaison’s Intelligent Names can help you do just that by identifying new prospects.
Discover hard-to-find students including adult learners interested in continuing education
Systematically segment by geography, intent scores, and demographics
Increase targeting effectiveness with selective messaging and micro-campaigns
Increase outreach among all adult learners
Focus on “individualism”
Drive decision-making using “living analytics”
Liaison Applications: Streamline the Application Process for Students and Staff
Increase application volume, streamline operations, and automate administrative tasks.
Gain real-time insights on application volume and metrics
Simplify the application process to multiple programs with a user-friendly interface
Ensure business continuity and optimize on-campus resources
See the whole student beyond just test scores and transcripts
Optimize the application experience for prospective students and staff
Expand your applicant pool
Reallocate limited on-campus resources
CRM: Reach the Right Audience at the Right Time
Targeted messaging to prospects most likely to enroll increases admissions success and reduces administrative work.
Our enrollment suites attract and engage best-fit students while accelerating internal workflows
Automated marketing services ensure that students receive the right message at the right time
Achieve recruitment and engagement goals
Develop meaningful connections with prospects, applicants, and students
Prescriptive Analytics: Make Informed Decisions Using AI Data
Gain a deeper understanding of individual applicants using real-time, AI-driven data. Our models analyze four times the variables used in linear regression—and with greater accuracy—helping you make informed decisions and track your goals consistently and confidently.
Gain quick insights that answer: “What should be done?”
Understand each student’s unique situation and the factors influencing decisions to enroll
Proactively identify issues
Empower users with information
Gain a deeper understanding of the individual
Make decisions confidently, with strong data-backing
Access dedicated success teams and resources
Marketing Services: Differentiate Your Campus and Get to ‘Yes’
Liaison will help you identify prospects and engage them—and their families—with personalized communications and targeted campaigns that differentiate you from other campuses.
Immediate, relevant, automated, and trackable marketing campaigns drive positive engagement
Liaison’s enrollment marketing experts develop, design, and manage campaigns and communication plans as an extension of your team
Spur applicants and family decision makers to take the next step
Differentiate your programs
Gain a clearer understanding on ROI to reach your unique goals
Diagnostic Analytics: Understand Campus Trends to Achieve—and Exceed—Goals
Liaison’s Diagnostic Analytics solutions deliver clear visibility into what is happening campus-wide. Total Enrollment provides answers to questions you might not know you should be asking and empowers you to understand and speak to the impact of your key initiatives.
Real-time analysis using your data gives you the confidence to make informed decisions
Out-of-the-box higher-ed dashboards offer easy-to-understand visualizations of essential data
Translate admissions and enrollment hypothesis into data-backed trends
Facilitate more strategic resource and effort investment
Drive outcomes across campus and across disciplines with key decision maker buy-in
Ready to Get Started?
Our Total Enrollment is an ecosystem designed to support you and your students — no matter which application, CRM or communication tools you choose.
Considering the additional revenue that we have already generated through the CAS… BusinessCAS is a smart business decision for data-driven, forward thinking schools that are focused on investing in their students and programs.
Toby McChesney, Ed.D.
Senior Assistant Dean of Graduate Business Programs and Special Assistant to the Provost
Santa Clara University increased their applications by 33%, even during COVID-19.