Liaison’s Total Enrollment™ Approach

Total Enrollment™

Build Better, More Diverse Classes with Liaison’s Prospect-to-Alumni Ecosystem

Liaison’s Total Enrollment approach brings together your institution’s existing and Liaison-provided software and services to manage your students’ journeys and strengthen your teams’ focus on learning and community
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Liaison knows:

  • Puzzle iconOne size does not fit all
  • Chart iconIt’s outcomes over all else
  • World iconData is the language of
    decision-makers

Liaison's Total Enrollment approach creates a customizable, easy-to-implement roadmap that:

  • Improves student search strategies and personalized engagement
  • Simplifies application and decision processes
  • Informs financial aid awards
  • Delivers student retention predictions and prescriptions

Trusted by Over 1,200 Institutions Globally

Liaison's Total Enrollment approach streamlines the student lifecycle from start to finish. Here’s how:

Liaison’s Total Enrollment approach brings together the strongest products to build powerful connections with software and service providers. Whether you’re seeking a comprehensive solution or components that work with existing technologies, Total Enrollment helps you focus on the student experience to increase enrollment and improve success.
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Intelligent Names:
Eliminate Guesswork and Find the Best-Fit Students for Your Campus

Finding best-fit students that align with your campus culture can increase ROI by up to five times. Liaison’s Intelligent Names can help you do just that by identifying new prospects.
  • Discover hard-to-find students including adult learners interested in continuing education
  • Systematically segment by geography, intent scores, and demographics
  • Increase targeting effectiveness with selective messaging and micro-campaigns
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Increase outreach among all adult learners

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Focus on “individualism”

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Drive decision-making using “living analytics”

Liaison Applications:
Streamline the Application Process for Students and Staff

Increase application volume, streamline operations, and automate administrative tasks.
  • Gain real-time insights on application volume and metrics
  • Simplify the application process to multiple programs with a user-friendly interface
  • Ensure business continuity and optimize on-campus resources
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See the whole student beyond just test scores and transcripts

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Optimize the application experience for prospective students and staff

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Expand your applicant pool

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Reallocate limited on-campus resources

CRM:
Reach the Right Audience at the Right Time

Targeted messaging to prospects most likely to enroll increases admissions success and reduces administrative work.
  • Our enrollment suites attract and engage best-fit students while accelerating internal workflows
  • Automated marketing services ensure that students receive the right message at the right time
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Achieve recruitment and engagement goals

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Develop meaningful connections with prospects, applicants, and students

Prescriptive Analytics:
Make Informed Decisions Using AI Data

Gain a deeper understanding of individual applicants using real-time, AI-driven data. Our models analyze four times the variables used in linear regression—and with greater accuracy—helping you make informed decisions and track your goals consistently and confidently.
  • Gain quick insights that answer: “What should be done?”
  • Understand each student’s unique situation and the factors influencing decisions to enroll
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Proactively identify issues

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Empower users with information

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Gain a deeper understanding of the individual

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Make decisions confidently, with strong data-backing

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Access dedicated success teams and resources

Marketing Services:
Differentiate Your Campus and Get to ‘Yes’

Liaison will help you identify prospects and engage them—and their families—with personalized communications and targeted campaigns that differentiate you from other campuses.
  • Immediate, relevant, automated, and trackable marketing campaigns drive positive engagement
  • Liaison’s enrollment marketing experts develop, design, and manage campaigns and communication plans as an extension of your team
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Spur applicants and family decision makers to take the next step

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Differentiate your programs

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Gain a clearer understanding on ROI to reach your unique goals

Diagnostic Analytics:
Understand Campus Trends to Achieve—and Exceed—Goals

Liaison’s Diagnostic Analytics solutions deliver clear visibility into what is happening campus-wide. Total Enrollment provides answers to questions you might not know you should be asking and empowers you to understand and speak to the impact of your key initiatives.
  • Real-time analysis using your data gives you the confidence to make informed decisions
  • Out-of-the-box higher-ed dashboards offer easy-to-understand visualizations of essential data
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Translate admissions and enrollment hypothesis into data-backed trends

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Facilitate more strategic resource and effort investment

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Drive outcomes across campus and across disciplines with key decision maker buy-in

Ready to Get Started?

Our Total Enrollment is an ecosystem designed to support you and your students — no matter which application, CRM or communication tools you choose.
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Testimonials

What They’re Saying About Us

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Columbia College of Chicago used Liaison's Prescriptive Analytics

  • Boosted Enrollment by 34%
  • $1 million in NTR in the first year
  • Increased diversity by 14%
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Kansas State University used Liaison Marketing Services

  • Increased new students by 53% year over year
  • Enrolled more students in 12 of its 16 programs
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Santa Clara University used Liaison Applications

  • Drove $6.1 million in revenue growth
  • 48% increase in applications at the graduate school of business
  • Up to 75% increase in enrollment across event, online, and executive MBA programs