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Higher ed admissions offices are worrying about empty seats

The Truth about Post-pandemic Higher Ed Admissions

Troubling new data provides stark evidence that higher ed admissions offices can no longer rely on yesterday’s strategies to meet tomorrow’s recruitment and enrollment goals. For example, most recently surveyed college students (56%) believe they are now unable to afford to pay tuition. And whereas Read More

Better Portfolios for a New Age: A Cross-Disciplinary Discussion About Helping Applicants Distinguish Themselves

In admissions, some things never change. And that’s fine. Applicants to programs in a wide variety of disciplines — ranging from the performing arts to business management to architecture and beyond — have long been required to submit portfolios of their work. That’s not going Read More

Dr. Lucinda Maine and AACP: Implementing a Transformative Vision for Pharmacy Education and Practice

During her nearly three decades holding senior leadership roles for professional associations in the pharmacy discipline, Dr. Lucinda Maine has both witnessed and helped drive the sweeping transformation of the field as a whole, and more specifically, its educational model. Since Dr. Maine began her Read More

From Business Schools to Boardrooms, a Proactive Approach will Advance Gender Equity

Originally published in Diverse: Issues in Higher Education By Erin K. O’Brien, assistant dean and chief enrollment officer for the University at Buffalo School of Management and a member of Liaison's BusinessCAS Advisory Board [caption id="attachment_18858" align="aligncenter" width="640"] Three UB students work with Stitch Buffalo, Read More

Norman Fortenberry on Re-engineering Education

A Q&A with the American Society for Engineering Education’s Executive Director Norman Fortenberry Liaison’s Executive Director of Association Partnerships Ron Hyman recently asked Norman Fortenberry, Executive Director of the American Society for Engineering Education (ASEE), for his insight into how he and his colleagues are Read More

Does It Make the Boat Go Faster? Tips on Winning the Admissions Race

One of the guest speakers at the 2019 Liaison User Conference in Boston was Tony Wynne, who at the time served as director of the Veterinary Medical College Application Service (VMCAS™) and director of admissions and recruitment affairs at the Association of American Veterinary Medical Read More

Knowledge vs. Job Preparation: Is Your Program Teaching Students What Their Future Employers Will Expect Them to Know?

According to a report released by the University of California, Los Angeles (UCLA), in 2019, 85% of freshmen said that being able to get a better job was a “very important” factor in their decision to attend college. That outranked all other considerations, including gaining Read More

Top Recommendations for Improving Your International Recruitment Strategy

After growing for decades, the number of international students applying to and enrolling in U.S. undergraduate and graduate academic programs has declined in recent years. As a result, U.S. schools must implement more robust and successful international recruitment strategies if they expect to continue attracting Read More

Driving the Next Action: How to Address the Next Decade’s Three Biggest Admissions Challenges

In light of decreased or stagnant budgets, inefficient operational processes and growing competition from programs and schools in other countries, it’s not surprising that the 2019 Inside Higher Ed Survey of College and University Admissions Officials recently revealed that most admissions leaders today are “very Read More

Seven Game-Changing Admissions Developments of the Past Decade — and One Trend to Watch in 2020

What a difference a decade makes! On January 1st, 2010, many people were still lauding the possibility of a post-racial America, fewer than half of U.S. adults used social media and the mention of Aunt Becky from Full House triggered nothing but warm nostalgia. The Read More