The Stakeholder Map: Understanding Who Influences Tech Decisions in Higher Ed (Infographic)
When stakeholders feel heard, when their priorities are reflected in the plan, and when they can see how the change supports their work, resistance fades and collaboration grows.
Enrollment tech decisions are shaped by people as much as platforms. Each department brings a unique lens to the table, influencing priorities and outcomes. This guide helps you understand who’s involved and how to build the buy-in that drives action.
Rather than pushing consensus at the end, build it from the start. Use stakeholder input at the outset to shape priorities, define success metrics, and ensure every new investment earns buy-in before it launches.
By visualizing workflows, aligning stakeholders, and designing optimized processes, enrollment teams can harness technology to improve efficiency, enhance the applicant experience, and achieve institutional goals.
When stakeholders feel heard, when their priorities are reflected in the plan, and when they can see how the change supports their work, resistance fades and collaboration grows.
A strong business case lays the groundwork for both financial support and stakeholder alignment. When your pitch connects technology ROI to institutional impact, it becomes easier for leadership to get on board and for departments to move in sync.
Different stakeholders care about different aspects of education technology investments. A one-size-fits-all pitch rarely moves the conversation forward. For tips on getting a meaningful conversation started on your campus, contact Liaison.


















