Read our message to our clients during the Coronavirus (COVID-19) outbreak
On-Demand Webinars

Coronavirus and Beyond: Managing Global Crises on Your Campus

The session, which features insights from panelists Erin O’Brien, Ph.D. (University at Buffalo) and Monica Powell, Ph.D. (University of Texas, Dallas), will cover:

  • How the crisis could affect students’ ability to enroll in U.S. schools in time for the Fall 2020 semester.
  • How the repercussions could be felt throughout the U.S. higher education landscape.
  • How business school leaders are reacting to these developments as they continue to pursue their most important class-building goals.
  • How the GME community can develop new strategies for confronting an uncertain enrollment future by uniting in a quest to implement the best possible recruiting and class-building strategies.
On-Demand WebinarsAdmissions

The Future of Admissions

College admissions is bound by tradition — the recruitment cycle, the calendar of deadlines, even how institutions evaluate candidates. But the admissions and enrollment landscape is likely to change in the coming decade with shifting demographics, advancing technology and evolving institutional priorities. Learn from experts in this webinar about what’s on the horizon for admissions.

On-Demand Webinars

Fall in Love with Print

According to a recent Demand Metrics survey, 80% of people indicated direct mail improved their campaign performance. Learn how your peers are making a difference by incorporating print/direct mail in their student recruitment outreach.

On-Demand WebinarsRecruitment

Inside the 2019 Business School Inquiry Response Study

We visited web sites for 471 schools to evaluate how easy it was to request information then submitted forms and tracked communication for four weeks.

During this webinar, Monica Powell, senior associate dean and graduate dean of the University of Texas at Dallas Jindal School of Management, will join Robert Ruiz and Suzanne Sharp from Liaison to discuss the results of the study survey, including:

– How fast schools respond to a student inquiry (some didn’t respond at all!)
– What channels are used to engage student inquiries – and where several schools are missing an opportunity to stand out.
– What over 300 business schools are doing well as they communicate with students

On-Demand Webinars

Yielding in 2020 and Beyond within the NACAC Changes

Our panelists went on camera to share their responses to the recent changes to the NACAC code of ethics and discussed yield strategies for bringing in their next class. Additionally, live polls were launched asking the audience questions such as:

    • What are your primary concerns for the implications of the code of ethics changes?
    • Do you believe these changes will create increased competition for students later in the cycle?
    • What new strategies will you now initiate for yielding students?

Watch now to hear our panelists and learn how attendees responded!

On-Demand Webinars

Part-Time MBA and Online MBA Trends: What’s Changing, Who’s Being Innovative and What’s Happening in the Future?

During Part-Time MBA and Online MBA Trends: What’s Changing, Who’s Being Innovative and What’s Happening in the Future?, three business school leaders will share their own perspectives on the matter.

You’ll learn:

  • How data drives decisions in different markets and geographic locations.
  • What innovations drive enrollment in response to current trends.
  • Which statistics matter in the overall MBA market.
On-Demand Webinars

Postbac Today and Tomorrow: How Two Programs are Doing More with Less

Are your postbac programs prepared to navigate an increasingly competitive landscape? And are you looking for innovative ways to improve overall program administration?

During this webinar, two postbac program leaders will discuss how they’ve transformed operations at their institutions. They’ll share how they’ve embraced new strategies to fill seats with best-fit students, offering insight into:

  • Preparing program administrators and faculty for the challenges they expect to encounter in the next decade.
  • Adopting new technology that enables these professionals to do more with less.
  • Refining application processing to manage their budgets more effectively.
On-Demand WebinarsAdmissions

Build a Better Class on a Budget

On-Demand WebinarsRecruitment

5 Keys to a Successful Search

On-Demand WebinarsAdmissions

Transparency in Graduate Admissions

On-Demand WebinarsEnrollment

The Future of Yielding Accepted Students

LiaisonEDU