What Every Business School Leader at the MAACBA Annual Conference Needs to Know About the Current State of GME

Applications are down, MBA programs are closing and standardized tests aren’t playing the role they used to in graduate management education (GME) admissions.

What’s behind these trends? What can your institution do about them?

Answers await you at the upcoming Mid-Atlantic Association of Colleges of Business Administration (MAACBA) Annual Conference at Rutgers University (Oct. 20-22), where Robert Ruiz, Liaison International’s vice president of strategic enrollment, will explore how institutions like yours can take back the narrative about GME’s present — and future.

Peer Perspectives

During his speaking session — “The State of GME Today” — Robert will share what he’s heard in conversations with GME program leadership across the country, talk through what they’re doing to stay relevant and offer insights into how to respond to today’s employers’ needs while developing leaders who are dedicated to driving social good.

He’ll also describe how Liaison’s BusinessCAS™, the first and only Centralized Application Service (CAS™) for business programs, can bring your graduate management admissions office an improved way to recruit, enroll and admit best-fit students while saving money and better allocating staff resources each admissions cycle.

Working for You

MAACBA’s mission is to promote and improve collegiate education for business in all areas within the jurisdiction of the Middle States Association of Colleges and Secondary Schools.

Liaison’s admissions management and automated enrollment marketing solutions and services help you reach prospective students and streamline administrative tasks to deliver exceptional inquiry and application experiences across the full enrollment cycle — from your prospective students’ first interest to their first day on campus.

More than 31,000 programs on more than 1,000 campus currently rely on Liaison for help identifying, engaging and enrolling prospective students.

While you’re at the conference, please  make it a priority to attend Robert’s speaking session and visit Liaison’s table for a one-on-one conversation about how we can help your GME program identify and overcome its most important challenges.

The MAACBA Annual Conference will take place at Rutgers University in New Brunswick, New Jersey, from Oct. 20-22. You can learn more about it here.

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