Here’s Why College Registrars and Admissions Officers Need to Be at the NEACRAO Conference in November

In addition to touring historic mansions, beachcombing the New England coast and dining on some of the world’s best seafood, attending the New England Association of Collegiate Registrars and Admissions Officers (NEACRAO) Annual Conference and Reverse College Day is another great reason to visit Newport, RI this fall.

Running from Nov. 6-8, the event will bring together admissions professionals from up to 130 colleges, universities and other post-secondary institutions in New England — as well as high school guidance counsellors — to share insights on timely topics ranging from student application trends to emerging technologies.

Shaping better classes

Simply put, the NEACRAO conference provides an unparalleled opportunity to learn how your office — and your institution as a whole — can identify and achieve its most important recruitment and enrollment goals.

Among other things, it’s an ideal venue for learning how Liaison’s Centralized Application Service™ (CAS™) will help you build and shape a better class while containing your operational and administrative costs.

With that in mind, you should make it a priority to drop by the Liaison booth to learn how CAS scales your effort and effectiveness without scaling your resources; drives your application volume through exposure to a broader global pool of best-fit applicants; and centralizes your data to facilitate trend analyses for benchmarking and forecasting.

And be sure to ask about the benefits of Liaison’s Enrollment Marketing Platform (EMP™), a complete marketing and CRM solution that will transform how your school manages recruiting and admissions. With EMP, you can create and manage personalized cross-media campaigns that engage students and build relationships to admit and enroll students more successfully through:

  • Variable, on-demand print
  • Personalized, institution-branded emails and student microsites
  • Voice and text messaging
  • Event and visit management
  • Digital marketing analysis
  • Professional design, copywriting, strategy and support teams

Today, more than 31,000 programs rely on Liaison for help identifying, engaging and enrolling prospective students. With over 25 years of experience serving higher education clients, Liaison now has a presence on more than 1,000 campuses and processes more than 2.5 million applications each year on behalf of higher-ed institutions across the country.

We look forward to being in Newport in November — and hope to see you there. Please drop by and say hello. We’d love to hear your thoughts on today’s biggest admissions challenges and opportunities.

You can learn more about the NEACRAO Annual Conference and Reverse College Day here.

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