Events and Webinars

Beat the Heat: Stop Summer Melt in its Tracks

Liaison International
May 25, 2022
Webinar: Active Management to Mitigate Summer Melt  

Wednesday, June 1, 2:00-3:00 pm EST

Melt mitigation starts when a student submits his or her deposit and requires targeted outreach through the summer. Data should drive your tactics.

Join Liaison’s Chris Lucier, Director of Partner Relations, to discover how institutions are using predictive and prescriptive analytics to:

  • identify students most likely to melt prior to census
  • direct interventional tactics to optimize staff, communications, and marketing
  • target financial aid strategically to optimize spend
  • achieve total enrollment and class-shaping goals

Attendees will hear powerful examples of higher ed institutions whose strategic partnerships with Liaison transformed data into enrollment success. Follow the link at the top of the page to register.


Chris Lucier shares his more than 20 years of experience in admissions and strategic enrollment management to help colleges and universities adopt data-driven decision-making in addressing enrollment and student success challenges. After a 21-year career as a U.S. Army Officer, Lucier launched his career in higher education in 2001, serving in top enrollment posts at the University of Delaware, University of Vermont, and University of Michigan. He holds an undergraduate degree from the University of Arizona and a Master of Public Administration from Western Kentucky University. He is a graduate of the U.S. Army Command and General Staff College.

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About Liaison

Over the last three decades, Liaison has helped over 31,000 programs on more than 1,000 campuses more effectively manage admissions through its Centralized Application Service (CAS™) technology and complementary application processing and support services. The higher education technology leader supports its partner institutions’ total enrollment goals by pairing CAS with its Enrollment Marketing (EM) platform as well as the recently acquired TargetX (CRM) and advanced analytics software Othot.