General

2022 PostbacCAS Applicant Data Report: An Inside Look

Liaison
Feb 3, 2023

Until now, very little comprehensive data has been available about postbaccalaureate programs or about prospective applicants who apply to such programs. Participation in the PostbacCAS community allows us to create a one-of-its-kind report that will ultimately be foundational to a longitudinal analysis of changing trends in both such academic offerings as well as profiles of students who pursue post-baccalaureate degrees. Below you will find statistics from the newly released 2021-2022 cycle report, which will provide extensive data that you can use for benchmarking and strategic planning.

Key Report Highlights

17% increase in institution participation during the 21-22 cycle

27% reported as first-generation college students

1 in 4 applications were completed using a mobile phone

63% of matriculant applicants were female

States with the highest PostbacCAS participation: CA, PA, VA, FL and NY


PostbacCAS will continue to provide such data annually to help participating schools navigate such changes as they benchmark for what lies ahead. It can be a vital source of data informing how post-baccalaureate programs structure, enhance and improve their academic offerings. Participating schools that use PostbacCAS exclusively can choose to utilize Analytics by Liaison to review how their institution performs in comparison.


Contact Steve Goldbeck, Partner Development Manager for PostbacCAS, at sgoldbeck@liaisonedu.com with questions or feedback.

Liaison

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Over the last three decades, Liaison has helped over 40,000 programs on more than 1,200 campuses more effectively manage admissions through its Centralized Application Service (CAS™) technology and complementary application processing and support services. The higher education technology leader supports its partner institutions’ total enrollment goals by pairing CAS with its Enrollment Marketing (EM) platform as well as the recently acquired TargetX (CRM) and advanced analytics software Othot.