The University of Texas at Arlington College of Engineering Joins Liaison’s EngineeringCAS™

Dec 5, 2018

Leading Texas research institution now a member of Centralized Application Service (CAS™) that serves as a global graduate engineering education community

WATERTOWN, Mass. (December 4, 2018) — Liaison International, the leading provider of higher education admissions management and enrollment marketing solutions, announced today that The University of Texas at Arlington College of Engineering has added its 14 master’s and 9 doctoral programs to EngineeringCAS™, Liaison’s Centralized Application Service (CAS™) for graduate engineering programs. Previously processing applications through ApplyTexas, the UTA’s College of Engineering has now joined over 7,000 programs on 800 campuses that have partnered with Liaison to streamline admissions for all stakeholders.

“As the most comprehensive College of Engineering in the thriving North Texas region, we seek bold solutions with global impact to address society’s most pressing needs,” said Erick Jones, Ph.D., the College’s associate dean for graduate studies. “As we align our student recruitment and enrollment efforts with our vision of life-enhancing discovery, innovative instruction and caring community engagement, we are rethinking how we engage graduate engineering candidates. We want to attract the brightest minds to join us in tackling challenging issues, so we are happy to partner with EngineeringCAS to make researching and applying to our graduate programs a better experience for students. We’re looking forward to making it easy to apply to UTA by removing potential barriers for applicants.”

EngineeringCAS draws on the experience Liaison has gained through developing customized application services with over 30 professional associations. Now that UTA is a member, applicants to their College of Engineering can look forward to a user-friendly application and a convenient single portal to discover all available programs of potential interest. The University’s admissions professionals will benefit from an expanded global applicant pool that facilitates meeting their enrollment numbers. Liaison’s processing team will take on what were previously burdensome administrative tasks, creating more time for admissions professionals to focus on holistic application review.

“One benefit our institutional members receive is being part of a community wherein they can share and implement new ideas and initiatives,” said Norman L. Fortenberry, executive director of the American Society for Engineering Education (ASEE), Liaison’s lead institutional association partner for EngineeringCAS. “We have been able to introduce several leading engineering colleges to EngineeringCAS and demonstrate how it can help them manage student recruitment. Liaison has created an effective tool that will be beneficial to many of our members.”

Liaison’s Founder and CEO George Haddad added: “As our long-standing CAS products and services prove, EngineeringCAS will bring together all stakeholders — schools, applicants and engineering professionals — to facilitate collective innovation and the sharing of best practices. We strive to help build a strong, holistic pipeline of best-fit applicants who have diverse backgrounds and skills, and we are excited to have a leading university like UTA join us for this important work.”

To learn more about how EngineeringCAS helps institutions like UTA align student recruitment and enrollment strategies with their modern, global visions, visit

More Resources

Over the last three decades, Liaison has helped over 40,000 programs on more than 1,200 campuses more effectively manage admissions through its Centralized Application Service (CAS™) technology and complementary application processing and support services. The higher education technology leader supports its partner institutions’ total enrollment goals by pairing CAS with its Enrollment Marketing (EM) platform as well as the recently acquired TargetX (CRM) and advanced analytics software Othot.