Texas A&M University College of Engineering Adopts EngineeringCAS to Address Strategic Enrollment Objectives

Mar 30, 2018

Liaison’s Centralized Application Service (CAS™) for graduate engineering programs will enhance the student experience, expand reach and streamline the application review process

WATERTOWN, Mass. (March 30, 2018) – Liaison International, the leader in higher education admissions management and enrollment marketing, announced today that Texas A&M University’s College of Engineering has joined EngineeringCAS for the 2018-2019 application cycle for masters and doctorate level graduate engineering admissions. The college will join over 7,000 programs on over 800 campuses that already work with Liaison to offer a discipline-specific centralized application.

By joining EngineeringCAS, the college will benefit from an expanded global applicant pool that facilitates meeting their graduate program enrollment goals and objectives. “The College of Engineering is pleased to join EngineeringCAS as we pursue the highest caliber applicants for our graduate programs,” said Mark Weichold, senior associate dean of engineering academics at Texas A&M University. “EngineeringCAS provides excellent support for prospective graduate students as well as for our faculty engaged in making admissions decisions. We believe that being a part of EngineeringCAS will make it possible to attract the very best graduate students from around the world.”

EngineeringCAS, created in partnership with the American Society of Mechanical Engineers (ASME), the American Society of Agricultural and Biological Engineers (ASABE) and the American Society for Engineering Education (ASEE), is guided by an advisory board of engineering programs from across the United States, with the intent of improving student access, reducing the amount of time institutions spend processing applications and improving market insight. Norman Fortenberry, Sc.D., executive director of ASEE explains, “In addition to freeing staff to focus more on promoting student success, EngineeringCAS offers insight into enrollment trends and the changing demographics of our member campuses’ applicant pools. With EngineeringCAS, engineering campuses are better prepared to build a diverse class of students, attracting and retaining those with the unique perspectives that will solve society’s most pressing issues.”

“We developed EngineeringCAS specifically to help universities like Texas A&M meet ambitious admissions goals,” said George Haddad, founder and CEO of Liaison. “Like our 41 other Centralized Application Services, EngineeringCAS will offer an enhanced experience to applicants. It will simultaneously provide admissions staff the actionable data needed to make quicker, more strategic admissions decisions.”

To learn more about how Liaison partners with universities like Texas A&M to innovate the student application process, visit engineeringcas.org.

Over the last three decades, Liaison has helped over 40,000 programs on more than 1,200 campuses more effectively manage admissions through its Centralized Application Service (CAS™) technology and complementary application processing and support services. The higher education technology leader supports its partner institutions’ total enrollment goals by pairing CAS with its Enrollment Marketing (EM) platform as well as the recently acquired TargetX (CRM) and advanced analytics software Othot.