Read Liaison’s Stance On Fighting Systemic Racism | On COVID-19

Forget The SAT: Universities Should Try This Instead

In 2019, 80% percent (approximately 138,000) of University of California applicants took the SAT. Last week’s announcement that the University of California system is dropping the SAT and ACT from admissions requirements for in-state students marks a watershed moment in college admissions. Read More

COVID-19 Underscores Why Business School Rankings Are Losing Relevance

Business school rankings fail to account for whether graduate-level business programs are preparing students to be the innovative problem-solvers society urgently needs during a pandemic, write BusinessCAS Managing Director Robert Ruiz and BusinessCAS Advisory Board member Shaun Carver. Read More

How to increase higher ed enrollment

Since Siena Heights University already implemented Liaison International’s Enrollment Marketing Platform (EMP) long before the pandemic, COVID-19 didn’t come with any technological growing pains for enrollment efforts, writes Siena Heights Vice President for Enrollment Management George Wolf. Read More

Liaison Unanimously Selected for NAGAP Strategic Partnership Council

Leading provider of admissions management and enrollment marketing solutions will utilize its resources and relationships to guide graduate education through challenging times. WATERTOWN, Mass. (May 12, 2020) – Liaison International, the leader in admissions management and enrollment marketing solutions for higher education, has been selected Read More

Why the Pandemic Highlights the Value of a Graduate Business Degree

Despite recent research and reporting that casts doubt on the value of an MBA degree, these turbulent times underscore the need for talented and skilled leadership—precisely the kind of vision taught in a business school classroom, write BusinessCAS Advisory Board members Toby McChesney and Monica Read More

What’s Next for Higher Education?

The pandemic will compel institutions to continue selling applicants on the inherent value of a degree, while focusing on innovation to get them in the door Read More

Ten Ways B-Schools Will Change After The Pandemic

Before the coronavirus outbreak, U.S. business schools were already confronting a challenging environment characterized by declining international enrollment and rising alternatives to traditional MBA programs. In the early stages of the pandemic, they faced China’s cancellation of the Graduate Management Admission Test and other English-language Read More

COVID-19 Adds to Challenges Already Facing Grad Program Enrollments

Graduate education is facing a fateful crossroads that began long before the coronavirus crisis. Read More

Tomlinson: Texas Business Schools Overhauling Degree Plans

Houston Chronicle columnist Chris Tomlinson, who covers the enrollment challenges facing business schools in Texas, quotes BusinessCAS Advisory Board member Dr. Shannon Deer. Read More

6 Considerations for Moving Admissions Processes Online: How Enrollment Can Benefit from the Cloud

The all-encompassing coronavirus crisis is causing professionals and institutions across industries to shift gears. My recent experience at the Conference of Southern Graduate Schools (CSGS) was no different. Read More

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