Admissions

Higher Education’s Historic Opportunity

Jun 25, 2020

Higher education leaders are increasingly embracing the mentality that their sector must respond to the pandemic era’s distinct needs, specifically in regard to training more professionals in fields with the greatest workforce demand and to equipping institutions with the technology they need to accomplish that goal, writes Liaison International’s founder and CEO George Haddad.

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Over the last three decades, Liaison has helped over 40,000 programs on more than 1,200 campuses more effectively manage admissions through its Centralized Application Service (CAS™) technology and complementary application processing and support services. The higher education technology leader supports its partner institutions’ total enrollment goals by pairing CAS with its Enrollment Marketing (EM) platform as well as the recently acquired TargetX (CRM) and advanced analytics software Othot.