Events and Webinars

SEMINAR: The Future of Financial Aid Strategies to Optimize Enrollment

September 28, 2022

No rest for the weary! The Fall 2022 class is in, the university is starting to build the FY24 budget, and your leadership is talking about goals for next fall’s first-year class – headcount, net tuition revenue, diversity and access, quality, college and program goals, etc. Additionally, students will begin filing FAFSAs in just a few days, and you will receive ISRs soon after.

Are you looking for advanced technologies and strategies to optimize your financial aid budget to achieve multiple, often competing, institutional enrollment goals? Look no further.

Advanced analytics, coupled with high impact, omni-channel, marketing communications will give you the confidence to say, “YES, I am absolutely sure I am optimizing our financial aid to achieve our enrollment goals!”

Tune into this two-hour interactive seminar. We discussed how to build a strong financial aid plan and effectively communicate aid packages to students and parents using the most advanced tools available. Topics included:

  • Optimizing your financial aid spend
  • Illustrating trade-offs to leadership
  • Shaping enrollment and improve retention
  • Communicating financial aid awards clearly while articulating outcomes and value

Watch the recorded 2-hour seminar today!


SCHEDULE

  • Introduction & Overview: The Importance of a Strong Financial Aid Strategy to Meet Enrollment Goals
  • Breakout Sessions:
    1. Effectively Communicating Financial Aid and Value to Students and Parents
    2. Using Advanced Analytics to Build Your Financial Aid Strategy
  • Closing Recap & Reflections

Featuring:

George Wolf
Vice President for Enrollment Management, Siena Heights University

Chris Lucier
Director of Partner Relations, Othot
Liaison International

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Suzanne Sharp, Ed.D.
Executive Director, Enrollment Strategy
Liaison International

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Kelly Liocano
Strategic Partnership Manager, Othot
Liaison International

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