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In GME: Today & Tomorrow, brought to you by Liaison’s BusinessCAS, we focus on Graduate Management Education’s evolution. This includes a focus on curriculum updates, differentiation, strategy, data-driven decision making, leadership orientation, crisis management, collaboration, business school admissions, response strategies, gender equality, the success stories of graduate management programs utilizing BusinessCAS, data analytics, strategies for admissions excellence, an overview of applicants as a whole, and growth strategies.

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Over the last three decades, Liaison has helped over 40,000 programs on more than 1,200 campuses more effectively manage admissions through its Centralized Application Service (CAS™) technology and complementary application processing and support services. The higher education technology leader supports its partner institutions’ total enrollment goals by pairing CAS with its Enrollment Marketing (EM) platform as well as the recently acquired TargetX (CRM) and advanced analytics software Othot.