ADEA Honors Liaison Founder and CEO George Haddad With Gies Award for Eminence in Innovation

[WATERTOWN, Mass., March 11, 2025] – Liaison is proud to announce that its founder and CEO, George Haddad, has been awarded the prestigious Gies Award for Eminence in Innovation by the ADEAGies Foundation, the philanthropic arm of the American Dental Education Association (ADEA). This honor recognizes Mr. Haddad’s transformative contributions to oral health and health professions enrollment management, as well as his decades-long commitment to advancing dental education through technology and innovation.

Mr. Haddad, who was officially named a 2025 Gies Award recipient in October 2024, was formally honored at the 75th ADEAGies Foundation Awards Celebration on March 10 in National Harbor, Maryland.

With a career spanning more than 30 years in higher education technology, Mr. Haddad has played a pivotal role in modernizing dental school admissions and enrollment processes. Under his leadership, Liaison has revolutionized the field with its Centralized Application Service (CAS) and advanced enrollment management solutions, which have streamlined application processes for dental programs worldwide.

“Mr. Haddad has transformed the oral health and health professions enrollment management landscape, bringing exceptional impact and value to dental education,” the ADEAGies Foundation noted in its award recognition. “Mr. Haddad and Liaison have created innovations that have helped strengthen the application system for oral health education applicants and for schools, colleges, and programs across the United States and around the globe.”

Liaison’s partnership with ADEA dates back to the late 1990s, when ADEA became an early adopter of Liaison’s Centralized Application Service technology to support dental education programs. This collaboration has since expanded, reflecting a shared mission to improve student access and institutional success through data-driven, technology-enabled solutions.

“It is a tremendous honor to receive the Gies Award for Eminence in Innovation from the ADEAGies Foundation,” Mr. Haddad said. “For more than three decades, Liaison has worked closely with ADEA to transform dental school admissions and support the next generation of oral health professionals. I am deeply grateful for this recognition and look forward to continuing our work together to advance dental education.”

The ADEAGies Foundation supports innovative, future-ready oral health initiatives that advance dental education and strengthen the dental professions. Through grants, scholarships, programs, and special initiatives, the Foundation develops leaders in academic dentistry and ensures a robust faculty pipeline. As the philanthropic arm of ADEA, it draws upon an extensive network of dental deans, program directors, faculty, students, corporate partners, and industry leaders to drive meaningful change. For more information about the ADEAGies Foundation and the Gies Awards, visit: https://www.adea.org/adeagies-foundation/gies-awards.

Through an advanced combination of technology and services, Liaison assists higher education institutions and students in making informed enrollment decisions. Our vision of fostering a more educated world fuels our passion for expanding access, simplifying experiences, and empowering decision makers. With over 30 years of experience, we’ve served over 1,200 campuses and supported 40,000 programs globally, empowering individuals, partnering with institutions, and strengthening communities in the pursuit of knowledge and success.

(This article was originally published by PR Newswire on March 11, 2025.)

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Media Contact: 
Erin Kennedy, Marketing Communications Specialist
ekennedy@liaisonedu.com