The Case for Graduate Application Fees "
The strategic use of application fees in GEM provides leaders data and insight into applicants’ intent and interest in a program."
November 18, 2024
5 min read
Liaison
Showing 43 Results for “graduate enrollment”
Ready. Set. Yield.
St. Cloud State Streamlines Admissions and Boosts Enrollments with Enrollment Marketing Overall Since Before the Pandemic.
May 9, 2024
5 min read
St. Cloud State Streamlines Admissions and Boosts Enrollments with Enrollment Marketing Overall Since Before the Pandemic.
May 9, 2024
5 min read
Liaison
The Revolution of Graduate Student Search
Navigating how to use AI in higher education can be complex, but ethical AI development is key to successful and fair implementation.
November 18, 2024
8 min read
Navigating how to use AI in higher education can be complex, but ethical AI development is key to successful and fair implementation.
November 18, 2024
8 min read
Liaison
Liaison Unveils MyLiaison, a Student Centric Website for Bridging Education and Employment
MyLiaison is designed to redefine the journey from education to employment, offering undergraduate and graduate students a seamless pipeline.
November 18, 2024
3 min read
The strategic use of application fees in GEM provides leaders data and insight into applicants’ intent and interest in a program."
November 18, 2024
5 min read
Liaison
The strategic use of application fees in GEM provides leaders data and insight into applicants’ intent and interest in a program.
November 18, 2024
5 min read
Liaison
The Importance of Strong Leadership in Graduate Enrollment Management
Strong leadership in graduate enrollment management is key to balancing rankings and revenue while adapting to evolving student preferences.
November 18, 2024
17 min read
Strong leadership in graduate enrollment management is key to balancing rankings and revenue while adapting to evolving student preferences.
November 18, 2024
17 min read
Steve Taylor
Higher Education Budget Models and Best Practices- A Guide for Enrollment Leaders
Institutional leaders should revisit projections frequently to adapt to changing circumstances—whether due to shifting market demands, enrollment trends, or goals.
December 12, 2024
4 min read
Institutional leaders should revisit projections frequently to adapt to changing circumstances—whether due to shifting market demands, enrollment trends, or goals.
December 12, 2024
4 min read
Steve Taylor
How Metro State University Went From Fragmentation to Efficiency With GradCAS and BusinessCAS
The implementation of GradCAS and BusinessCAS yielded immediate and remarkable results for Metro State University.
February 7, 2025
4 min read
The Liaison–NASH partnership addresses increasing challenges in student mobility, legislative mandates, and system-wide data needs."
March 19, 2025
3 min read
Liaison
The Liaison–NASH partnership addresses increasing challenges in student mobility, legislative mandates, and system-wide data needs.
March 19, 2025
3 min read
Liaison
Amplifying Student Voices: The Top 5 Themes in Applicant Feedback
Liaison recently gathered feedback from graduate student focus groups to understand the roadblocks individuals encounter when applying to graduate school.
March 21, 2025
4 min read
Liaison recently gathered feedback from graduate student focus groups to understand the roadblocks individuals encounter when applying to graduate school.
March 21, 2025
4 min read
Julie Masterson, Ph.D.
Upward Communication in Graduate Enrollment Management
When graduate admissions leaders foster relationships with senior administrators, they create an environment where open and honest dialogue can thrive.
March 26, 2025
4 min read
When graduate admissions leaders foster relationships with senior administrators, they create an environment where open and honest dialogue can thrive.
March 26, 2025
4 min read
Steve Taylor
Leading Technology Implementations in Enrollment Management
Introducing new technology in graduate enrollment management is both an opportunity and a challenge. Done well, technology can streamline operations, enhance the applicant experience, and provide actionable insights.
April 9, 2025
13 min read
This year’s Summit was marked by discussions about how to face challenges that could reshape the way graduate enrollment happens across all types of institutions."
May 8, 2025
5 min read
Steve Taylor
This year’s Summit was marked by discussions about how to face challenges that could reshape the way graduate enrollment happens across all types of institutions.
May 8, 2025
5 min read
Steve Taylor
Ready to Work and Play? Join Us in San Antonio for experience: LIAISON 2025
Whether you’re refining your enrollment strategy, student success programs, or technology, you’ll find the resources and relationships to ignite the success of future generations and drive lasting impact.
May 16, 2025
4 min read
Whether you’re refining your enrollment strategy, student success programs, or technology, you’ll find the resources and relationships to ignite the success of future generations and drive lasting impact.
May 16, 2025
4 min read
Liaison
Graduate Enrollment Marketing: Why Multi-Channel Outreach Works Like Teaching
Omni-channel campaigns don’t rely on just one mode of outreach. They integrate multiple channels—email, digital ads, SMS, social media, landing pages, webinars, phone calls, even direct mail.
May 23, 2025
6 min read
Omni-channel campaigns don’t rely on just one mode of outreach. They integrate multiple channels—email, digital ads, SMS, social media, landing pages, webinars, phone calls, even direct mail.
May 23, 2025
6 min read
Dr. Art Munin
Why AI Is Key to Effective Graduate Program Leadership
By embracing AI today, graduate programs can position themselves at the forefront of innovation, ensuring sustained success in a competitive academic environment.
June 3, 2025
4 min read
Whether through journey mapping, matriculation analysis, or platform analytics, the message was clear: If you’re not using data to adapt in real time, you’re falling behind."
June 30, 2025
3 min read
Liaison
Whether through journey mapping, matriculation analysis, or platform analytics, the message was clear: If you’re not using data to adapt in real time, you’re falling behind.
June 30, 2025
3 min read
Liaison
When Yield Tactics Aren’t Enough: The Evolution of a Blog
In a moment like this, your outreach can’t fix global policy shifts, but it can remind students they’re not navigating this alone.
July 2, 2025
4 min read
In a moment like this, your outreach can’t fix global policy shifts, but it can remind students they’re not navigating this alone.
July 2, 2025
4 min read
Jack Klett
East Coast Summer GEM Insights to Enhance Access to Graduate Education
Authors: Angela Montgomery, Ph.D. (Drexel University, AVP Graduate Admissions) and Art Munin, Ph.D. (Liaison Senior AVP, Enrollment Management Solutions)
July 11, 2025
5 min read
Authors: Angela Montgomery, Ph.D. (Drexel University, AVP Graduate Admissions) and Art Munin, Ph.D. (Liaison Senior AVP, Enrollment Management Solutions)
July 11, 2025
5 min read
Liaison
Strengthening the Core: Why Graduate Admissions Needs a New Foundation
Liaison’s recent whitepaper outlines a modern approach to graduate enrollment that centers both operational excellence and human connection.
August 12, 2025
5 min read
A future-ready enrollment management technology ecosystem integrates CRM, SIS, LMS, and auxiliary services, transforming disparate data points into a coherent narrative about higher education student engagement."
August 11, 2025
4 min read
Dr. Art Munin
A future-ready enrollment management technology ecosystem integrates CRM, SIS, LMS, and auxiliary services, transforming disparate data points into a coherent narrative about higher education student engagement.
August 11, 2025
4 min read
Dr. Art Munin
The Case for Optimism: How Liaison Supports the Higher Ed Community in the Face of Change
You’re navigating a time of growing expectations, demands, and tough decisions. Now is the time to take practical steps to serve your students, support your colleagues, and advance your mission.
August 20, 2025
3 min read
You’re navigating a time of growing expectations, demands, and tough decisions. Now is the time to take practical steps to serve your students, support your colleagues, and advance your mission.
August 20, 2025
3 min read
Sarah Coen
From First Click to Connection: 5 Proven Ways to Build Trust at the Graduate Inquiry Stage
Whereas 62% of GEM professionals believed their institution responded to inquiries within 24 hours, only 21% did. Many didn’t respond at all.
November 5, 2025
4 min read
Whereas 62% of GEM professionals believed their institution responded to inquiries within 24 hours, only 21% did. Many didn’t respond at all.
November 5, 2025
4 min read
Liaison
How Analytics in Higher Education Is Reshaping Enrollment Management
Predictive analytics in higher education uses historical data to forecast future outcomes, such as which students are most likely to enroll. Prescriptive analytics recommends specific actions to influence those outcomes.
November 13, 2025
6 min read
Our newest survey data from programs using Liaison BusinessCAS, GradCAS, or EngineeringCAS reveals stories that matter right now."
December 11, 2025
3 min read
Steve Taylor
Our newest survey data from programs using Liaison BusinessCAS, GradCAS, or EngineeringCAS reveals stories that matter right now.
December 11, 2025
3 min read
Steve Taylor
Webinar Rewind: Strengthening the Core of Graduate Admissions
When admissions, faculty, program directors, deans, marketing, and IT trust each other’s expertise, decisions are made more efficiently and with less friction.
December 23, 2025
4 min read
When admissions, faculty, program directors, deans, marketing, and IT trust each other’s expertise, decisions are made more efficiently and with less friction.
December 23, 2025
4 min read
Liaison
GEM Horizons Webinar Rewind: Graduate Enrollment Management Pulse Check
Graduate enrollment management leaders often prioritizes short-term enrollment gains, making it difficult to invest in long-term brand-building initiatives that yield less immediate ROI.
January 14, 2026
5 min read
Graduate enrollment management leaders often prioritizes short-term enrollment gains, making it difficult to invest in long-term brand-building initiatives that yield less immediate ROI.
January 14, 2026
5 min read
Liaison
Graduate Enrollment Market Updates: January 2026
At a national level, graduate enrollment appears modestly positive, with some sources citing growth around 3% year-over-year. That topline figure, however, masks a more uneven and fragile reality.
January 16, 2026
4 min read
This growing disconnect between headcount and revenue reveals the limitations of traditional financial aid strategies, especially when students and families are weighing more variables in the decision-making process."
February 3, 2026
7 min read
Liaison
This growing disconnect between headcount and revenue reveals the limitations of traditional financial aid strategies, especially when students and families are weighing more variables in the decision-making process.
February 3, 2026
7 min read
Liaison
Time Is the Scarcest Resource in Graduate Enrollment Management
Institutions that delay often find themselves making decisions under greater pressure, with fewer options available. This is not about disruption for its own sake. It is about stewardship.
February 17, 2026
4 min read
Institutions that delay often find themselves making decisions under greater pressure, with fewer options available. This is not about disruption for its own sake. It is about stewardship.
February 17, 2026
4 min read
Dr. Art Munin
Rethinking Higher Education Enrollment Trends for a Plateau Era
More effective enrollment forecasting now relies on a continuous learning model that blends predictive analytics, prescriptive insights, and scenario planning.
February 23, 2026
6 min read
More effective enrollment forecasting now relies on a continuous learning model that blends predictive analytics, prescriptive insights, and scenario planning.
February 23, 2026
6 min read
Jonathan Shores, Ph.D.
experience: Liaison | Baltimore Is Where Higher Ed Moves Forward
From early‑stage prospects to accepted‑student conversions, you’ll see how institutions nationwide are reimagining their funnels with smarter, integrated, tech‑forward solutions.
March 9, 2026
3 min read
Institutions should evaluate their existing tools before rolling out new ones. A technology onboarding process that builds on current workflows leads to smoother transitions and better adoption rates."
March 12, 2026
5 min read
Liaison
Institutions should evaluate their existing tools before rolling out new ones. A technology onboarding process that builds on current workflows leads to smoother transitions and better adoption rates.
March 12, 2026
5 min read
Liaison
4 Higher Education Enrollment Technologies Driving Graduate Enrollment Success
In today’s digital-first world, enrollment teams need communication tools that support strategic outreach, streamline messaging, and maintain student engagement across multiple touchpoints.
March 19, 2026
4 min read
In today’s digital-first world, enrollment teams need communication tools that support strategic outreach, streamline messaging, and maintain student engagement across multiple touchpoints.
March 19, 2026
4 min read
Liaison
Beyond the Headcount: What Do the New Enrollment Numbers Really Mean?
For institutional leaders, the enrollment headline is reassuring. The underlying patterns, however, are more instructive.
March 25, 2026
5 min read
For institutional leaders, the enrollment headline is reassuring. The underlying patterns, however, are more instructive.
March 25, 2026
5 min read
Craig Cornell
Innovative Enrollment Solutions Helping Graduate Programs Stay Competitive
By integrating automation into college enrollment technology, graduate institutions can reduce administrative workload while enhancing the applicant experience.
March 26, 2026
5 min read
For anyone feeling the strain of carrying enrollment expectations year after year, this conversation offers realistic strategies for staying grounded."
April 1, 2026
Liaison
For anyone feeling the strain of carrying enrollment expectations year after year, this conversation offers realistic strategies for staying grounded.
April 1, 2026
Liaison
Community in Context: Reflections on the 2026 NAGAP GEM Summit
People compare approaches, share outcomes, and learn from one another. That has always been a strength of the NAGAP community.
April 24, 2026
4 min read
People compare approaches, share outcomes, and learn from one another. That has always been a strength of the NAGAP community.
April 24, 2026
4 min read
Steve Taylor
How to Move From Signals to Strategy in Graduate Enrollment Management
Despite uncertainty, the future of graduate enrollment is bright, especially as new professionals bring fresh perspectives, and experienced leaders remain committed to mentoring and collaboration.
May 20, 2026
5 min read
Despite uncertainty, the future of graduate enrollment is bright, especially as new professionals bring fresh perspectives, and experienced leaders remain committed to mentoring and collaboration.
May 20, 2026
5 min read
Liaison
Your Enrollment Infrastructure, Rewired: Building a Modern Power Grid for Higher Ed
When enrollment technology functions as the foundation of a unified strategy, institutions experience a fundamental shift in what they can do and how they do it.
June 12, 2026
6 min read
In a joint project with NAGAP and Liaison, we conducted five focus groups that resulted in interviews with 15 different international graduate students who came to the U.S. to study."
June 24, 2026
5 min read
Angela Montgomery, Ph.D.
In a joint project with NAGAP and Liaison, we conducted five focus groups that resulted in interviews with 15 different international graduate students who came to the U.S. to study.
June 24, 2026
5 min read
Angela Montgomery, Ph.D.
Liaison and NAGAP Forge Partnership to Empower Graduate Enrollment Management
The partnership combines Liaison’s innovative technology with NAGAP’s graduate enrollment expertise to transform graduate education and enrich professional growth.
May 8, 2024
3 min read
The partnership combines Liaison’s innovative technology with NAGAP’s graduate enrollment expertise to transform graduate education and enrich professional growth.
May 8, 2024
3 min read
Liaison
Webinar Rewind: AI and Predictive Analytics in Graduate Enrollment
Once implemented, Othot began generating real‑time insights that changed the way the institution managed its pipeline.
March 11, 2026
6 min read
Once implemented, Othot began generating real‑time insights that changed the way the institution managed its pipeline.
March 11, 2026
6 min read
Liaison
How Metro State University Went From Fragmentation to Efficiency Using CAS
Metro State University Became the “Poster School” for Embracing Change with GradCAS and BusinessCAS
July 11, 2025