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Showing 22 Results for “WES”

Ethical Considerations for AI in Higher Education: Ensuring Fairness and Transparency

As we step into 2024, the pervasive influence of AI is increasingly evident in nearly every aspect of our daily lives.

May 9, 2024

7 min read

Hayley Wolf: The Next VP of Sales at Liaison

Hayley Wolf is named as the next vice president of sales at Liaison. Hayley joined Liaison in 2018 through the acquisition of TargetX.

November 18, 2024

2 min read

Hannah to Head University of Pittsburgh’s Responsible AI Advisory Board

President of Liaison's AI and Data Science solution is named as chairperson on the University of Pittsburgh's Responsible AI Advisory Board.

November 18, 2024

2 min read

Leveraging AI for Student Retention: Strategies for Undergraduate Success

The application of AI in higher ed improves student success and retention strategies, identifying at-risk students and enhancing engagement.

November 18, 2024

4 min read

Exploring the Future of AI in Higher Education: Transforming Admissions and Enrollment

AI integration in education can improve admissions and enrollment for higher ed institutions with enhanced decision making.

November 18, 2024

5 min read

Western Connecticut State University’s Strategic Enrollment Success: Leveraging TargetX and Othot

The strategic combination of Liaison's AI and CRM tools enabled WCSU to successfully identify areas of opportunity for more effective recruitment initiatives.

January 17, 2025

5 min read

Webinar On Demand: Integrating Planning and Strategy Across the Institution

The first in a two-part series called Top 10 Strategies in the New Enrollment Paradigm, this session explores groundbreaking strategies for thriving in the “new enrollment paradigm.”

May 7, 2025

5 min read

Graduate Enrollment Marketing: Why Multi-Channel Outreach Works Like Teaching

Omni-channel campaigns don’t rely on just one mode of outreach. They integrate multiple channels—email, digital ads, SMS, social media, landing pages, webinars, phone calls, even direct mail.

May 23, 2025

6 min read

Smarter Financial Aid Strategies for Higher Education Yield and Student Retention

Liaison Othot uses AI-powered financial aid modeling to help institutions allocate resources with precision.

August 5, 2025

5 min read

From Algorithms to Answers: Why SEO Has Always Been Evolving

SEO success is not about chasing the newest tactic. It is about staying steady, solving problems systematically, and building durable strategies rooted in student needs.

October 2, 2025

5 min read

Liaison and WES Launch Partnership to Support Global Student Mobility

Liaison and WES are enabling students to seamlessly transition between credential evaluation and program applications by integrating WES’s trusted evaluation process into Liaison’s Centralized Application Service (CAS).

October 29, 2025

3 min read

Yield Signs Ahead: Reading the Roadmap of Grad Enrollment

Our newest survey data from programs using Liaison BusinessCAS, GradCAS, or EngineeringCAS reveals stories that matter right now.

December 11, 2025

3 min read

GEM Horizons Webinar Rewind: Graduate Enrollment Management Pulse Check

Graduate enrollment management leaders often prioritizes short-term enrollment gains, making it difficult to invest in long-term brand-building initiatives that yield less immediate ROI.

January 14, 2026

5 min read

The People Behind the Progress: How Liaison's Product Teams Build What Higher Ed Needs Now—And Next

Liaison’s product teams turn higher education’s complex challenges into intuitive solutions. By listening closely to institutions and applicants, they ensure innovation is rooted in real needs, not roadmaps.

February 20, 2026

4 min read

Rethinking Higher Education Enrollment Trends for a Plateau Era

More effective enrollment forecasting now relies on a continuous learning model that blends predictive analytics, prescriptive insights, and scenario planning.

February 23, 2026

6 min read

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