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RESOURCES / BLOG
What Is the Demographic Cliff, and What Does It Mean for Higher Education?
RESOURCES / BLOG
The demographic cliff, a documented, multi-year decline in the number of traditional college-age students, has already begun.
November 10, 2026
6 min read
Liaison
RESOURCES / BLOG
Rethinking Higher Education Enrollment Trends for a Plateau Era
RESOURCES / BLOG
More effective enrollment forecasting now relies on a continuous learning model that blends predictive analytics, prescriptive insights, and scenario planning.
February 23, 2026
6 min read
Jonathan Shores, Ph.D.
RESOURCES / BLOG
Why the Old Enrollment Playbook No Longer Works
RESOURCES / BLOG
Waiting until the end of a recruiting cycle to assess what’s working is no longer a viable strategy.
June 30, 2026
3 min read
Sarah Coen
RESOURCES / BLOG
The Ultimate Guide to Enrollment Management
RESOURCES / BLOG
The four pillars of enrollment management are recruitment and marketing; admissions; tuition and financial aid; and student success and retention.
June 11, 2026
11 min read
Liaison
RESOURCES / BLOG
Looking Back to Plan Forward: Strategic Insights from University Presidents
RESOURCES / BLOG
Strategic alignment helps institutions avoid being derailed by the “tyranny of the urgent” and ensures resources are allocated to initiatives that truly advance the mission.
January 21, 2026
4 min read
Liaison
RESOURCES / BLOG
How Analytics in Higher Education Is Reshaping Enrollment Management
RESOURCES / BLOG
Predictive analytics in higher education uses historical data to forecast future outcomes, such as which students are most likely to enroll. Prescriptive analytics recommends specific actions to influence those outcomes.
November 13, 2025
6 min read
Liaison
RESOURCES / BLOG
Demystifying AI: A Guide to AI Literacy in Higher Education Enrollment Management
RESOURCES / BLOG
AI literacy is the ability to understand, evaluate, and responsibly use AI technologies.
December 20, 2024
4 min read
Liaison
RESOURCES / BLOG
From Theory to Practice: How to Search for the Right Students at the Right Time
RESOURCES / BLOG
Liaison Search empowers colleges and universities to target high-quality prospects with an unprecedented level of focus.
November 18, 2024
4 min read
Liaison
RESOURCES / BLOG
Update from Mollie Ballaro on How to Navigate the ISIR Delay
RESOURCES / BLOG
Facing delays in FAFSA processing, educational institutions are innovating and communicating effectively to support students and ensure stability.
May 9, 2024
5 min read
Mollie Ballaro
RESOURCES / BLOG
Leveraging Advanced Analytics and AI for Holistic Admissions in Higher Education
RESOURCES / BLOG
In higher education, admissions processes have become the focal point for institutions facing challenges, some anticipated like the demographic cliff, and others, like COVID, unforeseen.
May 9, 2024
7 min read
Andy Hannah
