Intelligent names software in use by a marketing team member

An AI-powered adult learner recruitment service that expands your pipeline with high-intent prospects.

Intelligent Names harnesses advanced analytics to accurately identifies adults most likely to pursue continued education, helping you connect with traditionally hard-to-reach degree seekers. Our approach segments and scores key attributes of more than 100 million individuals—including gender, ethnicity, income, educational attainment, household status, and geography—to uncover the most marketable adult learner prospects.

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Leverage predictive data for enrollment management.

Marketing team leaders

Intelligent Names | Explore

Cultivate new applicants with access to high-intent adult learners seeking degrees to fuel your marketing and outreach campaigns. By leveraging intelligent name identification, you can connect with historically hard-to-reach audiences and fuel your pipeline for undergraduate, community college, and graduate programs.

Diverse group of students collaborating on a project, representing EngineeringCAS and graduate engineering programs

Intelligent Names | Enhance

Create deeper profiles for existing adult learner recruitment prospects by appending detailed information to existing lists. Enrich undergraduate lists with parent information to market to and reach student behavior influencers more effectively. 

Discover the process and advantages of Liaison's AI-powered Search.

Liaison has more proprietary insights about graduate and professional students than most lead sources in higher education today. Our model development process blends proprietary data, targeted surveying, and industry-leading data science expertise. This offers your institution a deeper understanding of each individual’s level of educational intent and the confidence to make data-driven decisions. Consulting with a Liaison search expert, we deliver a customized list of prospects to nurture, including:

Targeted Adult Learner Prospecting

Hard-to-find adults with a higher propensity to pursue continued education segmented to deliver only the prospects you need

Personalization through New Data-Points

New data-points for personalization and micro-targeting of prospects to increase outreach effectiveness

Data-Matching for Enhanced Outreach

Data-matching to append existing contact records in your database with parent and household information to enhance outreach

Hear from our clients.

Kalamazoo Valley Community College

  • Generated $87,000 in tuition revenue with nearly 3x ROI.
  • Enrolled 165 students, including 18 new to the college.
  • Reached 92% new audience through Intelligent Names.
  • Supported Michigan Reconnect to engage adult learners.