TargetX appointment scheduler hero mockup and pattern

TargetX Recruitment – A Powerful Solution for Addressing Critical Class-Building Goals and Strategies

Transform your enrollment management operations, shape your class, and power admissions productivity with intuitive, mobile-first functionality designed just for your needs.

Recruit best-fit students for your institution

Prospective student accessing TargetX resources

Build stronger relationships

TargetX Recruitment empowers admissions teams to build stronger relationships with prospects by leveraging industry-leading communication tools that automatically track student engagement throughout the recruitment cycle in one comprehensive CRM.

Young professional setting up workflows

Drive engagement

Make your touchpoints meaningful with a level of personalization that puts your audience first and drives engagement. Once students decide to visit your campus, they experience a seamless registration process that effortlessly prepares them for their campus tour or information session.

Person scheduling an appointment with application

Manage enrollment goals

A student’s experience with your institution needs to be memorable—both online and in person—to increase their likelihood of making your school their first choice. With TargetX Recruitment Insights, you can easily see how your recruitment activities are performing so you can optimize, forecast, and manage your enrollment goals.

Convert more applications into deposited enrollments.

With mobile-first technology solutions, TargetX Recruitment student enrollment management software lowers the barriers to entry for students during the admissions process and converts more prospects into applications. We know students increasingly use only their mobile phones to complete applications, so TargetX is designed to deliver a seamless experience across devices.


TargetX Recruitment lets you review and manage submitted applications on the go with ease, leaving notes and scores for other reviewers to consider during the review process. Then, you can instantly post your admission decision with an interactive, customized student portal.

Use actionable data to prove the value of your recruitment strategies.

Advisor reviewing graduate programs with a student

Decisions based on actual data

TargetX Recruitment helps you make data-informed decisions. Aligned to your enrollment strategy and engaging students across the student lifecycle, TargetX leverages student data and insights from your campus Student Information System (SIS) and other platforms.

Applicant using Centralized Application Service

Unified enrollment insights

This student enrollment management software enables you to create a single dashboard of students’ needs with a snapshot of all of a student’s data—from event registrations to communication touchpoints to financial aid information—all in the same place.

With data at your fingertips, you can easily build dynamic reports and generate actionable dashboards to analyze the success of new admissions and enrollment initiatives.

What Our Partners Are Saying About TargetX

Why Colleges and Universities Choose TargetX

Unlock student success at every stage of the student lifecycle with Liaison TargetX, a comprehensive, data-driven CRM designed to streamline student recruitment, admissions, engagement, and retention. 

Higher ed focused

Works seamlessly within your ecosystem as the platform is designed by industry experts to meet the unique needs of colleges and universities.

Systems integration

Connects easily with existing SIS systems and other data sources, providing a unified view of student information.

Scalable and flexible

Adapts to institutions of all sizes and adjusts as your needs evolve.

White-glove service

Includes dedicated client success managers to guide you from implementation through ongoing support, ensuring your institution thrives.

Features to Amplify Your Student Experience

Elevated Implementation Support and Premier Managed Services

From the moment you partner with us, Liaison Services will be with you each step of the way. Whether it’s through the implementation, training, continued support, or our managed services, you will engage with our team on a regular basis. Our focus is on empowering your team to succeed because your success is our priority.


Liaison is more than a solutions provider; we’re a partner for your success. We know that choosing a CRM solution is just the first step toward achieving your goals. Implementation Services is dedicated to ensuring that you and your team successfully achieve your recruitment and retention targets through our CRM solutions. We will challenge you to consider your business processes and whether they are operating as efficiently and effectively as possible. We will consult with you to ensure that the system is configured to meet your needs.

Frequently Asked Questions (FAQs) About TargetX

TargetX is a proud partner of Salesforce, and all our TargetX CRM solutions are certified EDA core compatible. Salesforce supports higher education and nonprofits as the #1 CRM platform in the world. Visit the Salesforce AppExchange to find a community of partners that can further enhance your TargetX CRM and the student experience!

TargetX institutions have bi-directional integrations with student information systems like Banner, Colleague, PeopleSoft, PowerCampus, Jenzabar, and even homegrown or mainframe systems. TargetX also integrates with data management providers like Axiom to validate data accuracy, prevent duplicate records, and increase productivity.

TargetX integrates with common higher ed payment gateways like PayPal, TouchNet, Elavon, HigherOne/CASHNet, Nelnet, CyberSource, ACI/OPC, and many more. All payments collected through your preferred payment gateway are automatically recorded on the student record in the CRM.

TargetX provides functionality to directly load data and documents from online applications like the Common Application (SDS), CAS applications like GMAC (LOR), and statewide application services like ApplyTexas into the CRM. Many institutions choose to adopt the TargetX Online Application in addition to their centralized application to support an improved student experience.

TargetX provides pre-built file imports and releases for test score providers, including SAT, ACT, TOEFL, GMAT, GRE, Advanced Placement, and many more. TargetX also supports direct integration with Parchment for transcript management and offers imports for various search/marketing data providers such as NRCCUA, SSS, and Cappex.

CTA visual - Let's talk image featuring male professional portrait

Build meaningful connections with current students and improve their experience with prescriptive technology that drives outcomes.