TargetX for Community College: Higher Education CRM Solution

TargetX appointment scheduler hero mockup and pattern

Accelerate Success with TargetX CRM for Community College by Recruiting, Engaging, and Supporting Students Through Graduation

TargetX is a complete, end-to-end higher education CRM solution that includes robust features to support recruitment and retention designed to get your students enrolled, automate your processes, and monitor student success. An agile, dynamic CRM package designed to empower community college leaders to drive enrollment and support student success.

Prospective student accessing TargetX resources

Support your students

TargetX for Community College addresses the specific needs of first-generation, dual-enrollment, adult, and other students from diverse backgrounds.

Optimize your processes

Implement mobile-first tools to improve and automate processes for recruitment, admissions, student success, and beyond.

Person scheduling an appointment with application

Do more with less

Eliminate manual tasks and optimize limited resources with a student-centric, one-stop-shop Higher Education CRM Technology.

Team using the GradCAS application to strategize on personalized communications for applicants

Expand your community

Create a far-reaching sense of community, which is especially valuable for colleges that serve commuter students through multiple campuses and online learning hubs.

Trusted by Colleges and Universities Across the United States and Europe

What Our Partners Are Saying About TargetX Retention

The Technical College System of Georgia is obsessed with student success. Our programs utilize the best available technology to complete our workforce development mission by delivering lifelong education and training to all Georgians and industry partners. We are now expanding our use of best-in-class technology to engage students just as they begin exploring educational opportunities with our colleges. Because of their extensive experience with systems like ours, TargetX was an easy choice as we work to re-imagine and digitize the full student journey.

Steven Ferguson

Chief Information Officer

Technical College System of Georgia

Why Colleges and Universities Choose TargetX

Transform your enrollment management approach and power admissions productivity with TargetX Recruitment’s intuitive, mobile-first functionality designed just for higher education. With TargetX, you gain:

HigherEd CRM

The power of Salesforce, an industrial-strength CRM platform, to higher education.

Customizable CRM

The most flexible, customizable CRM makes complex tasks as straightforward and easy as possible.

Cloud Integration Platform

A Cloud Integration Platform – Informatica – that makes connecting to your existing infrastructure quick and easy.

Premier Support and Services

In-house support, implementation, and premier services teams for wrap-around human-powered assistance at every step of your CRM journey.

Features to Amplify Your Student Experience

: Build emails like a pro with an easy drag-and-drop editor, mobile preview, audience segmentation, and campaign automation.

: Connect with prospects directly on your website, assign leads, and assist prospects through the admissions process.

: Automatically assign prospects to recruiters based on territory mappings, route applications to reviewers, and much more.

: Create web forms for inquiries and events that record submission data on the student record in real-time.

: SMS allows users to set up multiple inboxes and manage individual and bulk messages sent from the SMS tool using a Salesforce or TargetX login. SMS is a self-service tool powered by Twilio, our messaging provider.

: The mobile-first online app allows students to start or complete their application from any device.

: Create prospect groupings based on any criteria and automatically assign them to recruiters.

: Create branded print pieces, queue print campaigns, and track each mailing as part of your communication plan.

: Streamline events with mobile-first registration forms, customized registration confirmation pages, and more.

: Easily annotate and delegate applications to different reviewers and get admission decisions to students faster.

: Build and manage your counselors' travel itineraries as they attend off-campus admissions events throughout the year.

: Make it easy for students to view missing requirements, submit documents, review decisions, and pay enrollment deposits.

: Launch and track personalized call campaigns from birthdays to application follow-ups with queues and analytics.

: Configure and customize real-time reports to make data-driven decisions that support your recruitment and enrollment initiatives.

Elevated Implementation Support and Premier Managed Services

From the moment you partner with us, Liaison Services will be with you each step of the way. Whether it’s through the implementation, training, continued support, or our managed services, you will engage with our team on a regular basis. Our focus is on empowering your team to succeed because your success is our priority.

Liaison is more than a solutions provider; we’re a partner for your success. We know that choosing a CRM solution is just the first step toward achieving your goals. Implementation Services is dedicated to ensuring that you and your team successfully achieve your recruitment and retention targets through our CRM solutions. We will challenge you to consider your business processes and whether they are operating as efficiently and effectively as possible. We will consult with you to ensure that the system is configured to meet your needs.

Frequently Asked Questions (FAQs) About TargetX

: TargetX is a proud partner of Salesforce, and all our TargetX CRM solutions are certified EDA core compatible. Salesforce supports higher education and nonprofits as the #1 CRM platform in the world. Visit the Salesforce AppExchange to find a community of partners that can further enhance your TargetX CRM and the student experience!
: TargetX institutions have bi-directional integrations with student information systems like Banner, Colleague, PeopleSoft, PowerCampus, Jenzabar, and even homegrown or mainframe systems. TargetX also integrates with data management providers like Axiom to validate data accuracy, prevent duplicate records, and increase productivity.
: TargetX integrates with common higher ed payment gateways like PayPal, TouchNet, Elavon, HigherOne/CASHNet, Nelnet, CyberSource, ACI/OPC, and many more. All payments collected through your preferred payment gateway are automatically recorded on the student record in the CRM.
: TargetX provides functionality to directly load data and documents from online applications like the Common Application (SDS), CAS applications like GMAC (LOR), and statewide application services like ApplyTexas into the CRM. Many institutions choose to adopt the TargetX Online Application in addition to their centralized application to support an improved student experience.
: TargetX provides pre-built file imports and releases for test score providers, including SAT, ACT, TOEFL, GMAT, GRE, Advanced Placement, and many more. TargetX also supports direct integration with Parchment for transcript management and offers imports for various search/marketing data providers such as NRCCUA, SSS, and Cappex.

CTA visual - Let's talk image featuring male professional portrait

Support your students

Optimize your processes

Do more with less

Expand your community

Trusted by Colleges and Universities Across the United States and Europe

What Our Partners Are Saying About TargetX Retention

Why Colleges and Universities Choose TargetX

HigherEd CRM

Customizable CRM

Cloud Integration Platform

Premier Support and Services

Features to Amplify Your Student Experience

Email

Online Chat

Workflow Automation

Form Builder

Text Messaging

Online Application

Territory Assignments

Print Mailings

Events Management

Application Review

Travel Planner

Student Portal

Telerecruiting

Real-Time Reporting

Elevated Implementation Support and Premier Managed Services

Frequently Asked Questions (FAQs) About TargetX

Build meaningful connections with current students and improve their experience with prescriptive technology that drives outcomes.