If you’ve attended experience: LIAISON before, you know that it, too, inspires imagination and fosters meaningful conversation among those in our shared community.
If you’ve attended experience: LIAISON before, you know that it, too, inspires imagination and fosters meaningful conversation among those in our shared community.
Results: 298
Admissions
Recruitment
Direct Admissions: A Smarter Recruitment Strategy for a Shrinking Pipeline
Instead of hoping the right students find their way into the funnel, the college makes the first move, extending an offer before an application is ever submitted.
Nov 5, 2026
7 min read
Instead of hoping the right students find their way into the funnel, the college makes the first move, extending an offer before an application is ever submitted.
CRM for Admissions
Liaison Outcomes
TargetX
CRM for Admissions: How Strong Governance Turns Technology Into Strategy
No single voice can govern the use of a CRM for admissions effectively; functional expertise and technical expertise need equal standing.
Nov 2, 2026
6 min read
No single voice can govern the use of a CRM for admissions effectively; functional expertise and technical expertise need equal standing.
Enrollment Leadership
Enrollment Management
Building a Life in Enrollment
One of the mistakes enrollment leaders can make is assuming that because enrollment is important to everyone, everyone should instinctively understand what the enrollment team needs from them.
Oct 30, 2026
19 min read
One of the mistakes enrollment leaders can make is assuming that because enrollment is important to everyone, everyone should instinctively understand what the enrollment team needs from them.
Gen Z Students
Student Search
How Gen Z Students Discover and Choose Colleges
Gen Z expects a consumer-grade digital experience and cross-checks institutional claims against peer sources before committing to anything.
Oct 27, 2026
9 min read
Gen Z expects a consumer-grade digital experience and cross-checks institutional claims against peer sources before committing to anything.
Higher Education Collaboration
State Systems
Shared System, Local Decisions: The Hard Work of Higher Education Collaboration
Any meaningful collaboration will require some degree of standardization. The more consequential question is where consistency produces enough value to justify it.
Oct 23, 2026
7 min read
Any meaningful collaboration will require some degree of standardization. The more consequential question is where consistency produces enough value to justify it.
CRM for Admissions
Liaison Outcomes
TargetX
Recruitment Strategies for Higher Education: What Will Work in 2027 and Beyond
No single voice can govern the use of a CRM for admissions effectively alone; functional expertise and technical expertise need equal standing.
Oct 20, 2026
6 min read
No single voice can govern the use of a CRM for admissions effectively alone; functional expertise and technical expertise need equal standing.
Graduate Admissions
International Enrollment
NAGAP
Navigating the New Uncertainty in International Graduate Admissions
The goal is not to eliminate uncertainty—an impossible task—but to give applicants enough reliable evidence to make an informed decision.
Oct 15, 2026
5 min read
The goal is not to eliminate uncertainty—an impossible task—but to give applicants enough reliable evidence to make an informed decision.
Student Lifecycle
The Student Lifecycle: A Complete Guide for Higher Education
Managing the student journey from first contact through alumni engagement is among the most demanding operational problems in higher education.
Oct 6, 2026
10 min read
Managing the student journey from first contact through alumni engagement is among the most demanding operational problems in higher education.
Enrollment Funnel
Enrollment Marketing
Student Success
Is Your Enrollment Funnel Built for Student Success?
A flipped enrollment funnel begins with the outcome institutions ultimately want: students who persist, graduate, and achieve meaningful goals.
Oct 2, 2026
4 min read
A flipped enrollment funnel begins with the outcome institutions ultimately want: students who persist, graduate, and achieve meaningful goals.
Graduate Admissions
Graduate Applicants
Reading the Signals: Reflections on Research into Applicant Mindset
Applicants described moving through multiple portals and systems as one continuous experience, while institutions often thought about those same systems separately because different offices own them.
Oct 1, 2026
4 min read
Applicants described moving through multiple portals and systems as one continuous experience, while institutions often thought about those same systems separately because different offices own them.
Othot
Student Retention
Student Success
Two Campuses Prove Data Can Drive Retention
Predictive scores only matter if they reach the person sitting across from the student.
Sep 30, 2026
5 min read
Predictive scores only matter if they reach the person sitting across from the student.
AI in Higher Ed
Education Technology Trends
Enrollment Innovation
Ed Tech Trends Enrollment Leaders Should Actually Pay Attention To
The future of enrollment will demand flexibility, clarity, and care. The most successful institutions will be the ones that adopt the right tech.
Sep 29, 2026
4 min read
The future of enrollment will demand flexibility, clarity, and care. The most successful institutions will be the ones that adopt the right tech.
