Latest Content

The Nerve Center of Enrollment: How a CRM Powers a Connected Campus
A strong CRM isn’t a luxury; it’s mission-critical for modern enrollment success.

The New Rules of Student Recruitment for Adult Learners
Today’s adult learners expect higher education to fit into their lives, not the other way around. That shift demands a reimagining of recruitment: not just messaging, but mindset.

Strengthening the Core: Why Graduate Admissions Needs a New Foundation
Liaison’s recent whitepaper outlines a modern approach to graduate enrollment that centers both operational excellence and human connection.

Bridging the Gaps in Enrollment Tech to Boost Student Engagement
A future-ready enrollment management technology ecosystem integrates CRM, SIS, LMS, and auxiliary services, transforming disparate data points into a coherent narrative about higher education student engagement.

From Data to Action: Unpacking Persistence and Retention Insights
Higher education is at a crossroads; institutions that embrace clarity through AI and data will lead the way in closing persistence gaps and boosting student success.

Smarter Financial Aid Strategies for Higher Education Yield and Student Retention
Liaison Othot uses AI-powered financial aid modeling to help institutions allocate resources with precision.

Ending Summer Melt: A Data-Driven Playbook for Enrollment Leaders
By combining real-time data with flexible outreach strategies, campuses can transform their melt mitigation initiatives more quickly and effectively.

Celebrating the 2025 Liaison IMPACT Grant Winners
The Liaison IMPACT Grant awards ceremony at experience: LIAISON | San Antonio was a heartening reminder of what’s possible when mission meets momentum.

How AI-Powered Search and Multichannel Marketing Campaigns Drive Better Enrollment Outcomes
Liaison’s Enrollment Marketing and Search solutions connect data, technology, and human insight to drive real, measurable outcomes.

The Gateway to Enrollment: How Centralized Applications Improve Access and Efficiency
A centralized, supportive, and intuitive application experience sets the tone for everything that follows. It says, “You belong here.”

Navigating the Currents: What We Learned at experience: LIAISON 2025
This year’s experience: LIAISON higher ed conference was more than just an annual meeting of minds, thought leaders, and community partners.

Your Enrollment Infrastructure, Rewired: Building a Modern Power Grid for Higher Ed
A comprehensive strategic enrollment ecosystem helps universities operate more efficiently today and prepares them to thrive tomorrow.