Featured Content
Latest Content
From AI to Infrastructure: experience: LIAISON 2026 Revealed the Next Phase of Enrollment Technology
The conference sessions ranged from predictive modeling and communications planning to search, admissions review, and workflow automation, spanning nearly every stage of the enrollment lifecycle.
The Hidden Human Impact of Enrollment Volatility
Having served as a chief enrollment officer and now partnering with colleges and universities across North America, I've seen enrollment volatility from both sides of the table.
The Company You Keep: Why “ProPersonal” Client Success Matters
It matters that we celebrate your wins, know what brings you joy, laugh together from time to time, and see you for who you are behind the titles and responsibilities.
Beyond the Inquiry Form: How To Identify Student Interest Earlier
Some of the most valuable enrollment insights come from smaller interactions that indicate curiosity, engagement, and emerging intent.
The End of One-Size-Fits-All Recruitment
When students receive information that feels timely and meaningful, they are more likely to engage with it and act on it.
Students Notice the Details: How to Make Personalized Student Recruitment Feel Authentic
Personalization is a student expectation across the board, not just for bigger schools. Your goal is to make students feel seen and valued.
Why Early Student Engagement Matters More Than Ever
Students continue to evaluate their options deep into the cycle, and melt often reflects gaps in communication rather than a sudden change in student intent.
Why Enrollment Planning Is Becoming a Year-Round Responsibility
A strong strategy connects student behavior, staff action, and institutional decision-making so teams can support prospective students with greater consistency and relevance.
Why More Inquiries Won’t Fix a Weak Enrollment Funnel
A bigger funnel may create more noise, but not necessarily more value.
Enrollment Funnel Success Starts Before Students Apply: What Data Can Teach Us
Student success begins long before a student arrives on campus. It starts with the signals institutions send, the expectations they set, and the fit they prioritize in the enrollment process.
Changing Lives Through Opportunity: Meet the 2026 Liaison IMPACT Grant Recipients
At experience: LIAISON | Baltimore, we celebrated three institutions whose projects exemplify the power of meeting students where they are and providing the support they need to succeed.
The Power Grid of Enrollment (Infographic)
Institutions don’t modernize enrollment infrastructure for modernization’s sake; they do it to improve outcomes while reducing strain on teams.