While the average business school lost 30% of their revenue last year, Santa Clara University’s Leavey School of Business was able to grow financially. Toby McChesney, Ed.D, Senior Assistant Dean of Graduate Business Programs, will discuss how joining the BusinessCAS Community helped him achieve this in the service of Leavey’s short and long-term strategic enrollment goals.

Attendees will learn about how BusinessCAS can help your program:

  • Reach a new and more diverse applicant pool at home and abroad.
  • Increase unplanned revenue.
  • Raise program awareness nationally.
  • Take advantage of original research and innovative partnerships within the BusinessCAS community.
Over the last three decades, Liaison has helped over 40,000 programs on more than 1,200 campuses more effectively manage admissions through its Centralized Application Service (CAS™) technology and complementary application processing and support services. The higher education technology leader supports its partner institutions’ total enrollment goals by pairing CAS with its Enrollment Marketing (EM) platform as well as the recently acquired TargetX (CRM) and advanced analytics software Othot.